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MICHAEL KORS TAKES OVER JIMMY CHOO: THE UNEXPECTED ACQUISITION

Elegance at its extreme, capturing the heart of many at runways, creating stylish pieces for men and women, the brand Michael Kors is one of its kind.

28 July 2017

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MICHAEL KORS TAKES OVER JIMMY CHOO: THE UNEXPECTED ACQUISITION

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legance at its extreme, capturing the heart of many at runways, creating stylish pieces for men and women, the brand Michael Kors is one of its kind.

But in recent times the brand is known for its fashion-forward designs and competitive prices, which is heavily reliant on outlets and department stores, where deep discounting is common. The brand became a famous household fame, charismatic and eponymous by the founder with his “Project Runway.” Its approach to fashion focused on the idea that every woman wants to look “pretty and rich”. For years, Michael Kors enjoyed soaring revenues as customers embraced its glitterati-inspired accessories at affordable prices.

But the company stated languishing soon after becoming successful.Deciding to close down 125 stores, American bag and accessories maker Michael Kors is buying luxury shoemaker Jimmy Choo in a deal worth $1.35 billion.

Glamorous style and trend-setting nature of Jimmy Choo designs will now be a part of the elegant world of Michael Kors.

Elegance at its extreme, capturing the heart of many at runways, creating stylish pieces for men and women, the brand Michael Kors is one of its kind.

michael-kors

 


But in recent times the brand is known for its fashion-forward designs and competitive prices, which is heavily reliant on outlets and department stores, where deep discounting is common. The brand became a famous household fame, charismatic and eponymous by the founder with his “Project Runway.” Its approach to fashion focused on the idea that every woman wants to look “pretty and rich”. For years, Michael Kors enjoyed soaring revenues as customers embraced its glitterati-inspired accessories at affordable prices.

But the company stated languishing soon after becoming successful.Deciding to close down 125 stores, American bag and accessories maker Michael Kors is buying luxury shoemaker Jimmy Choo in a deal worth $1.35 billion.

Glamorous style and trend-setting nature of Jimmy Choo designs will now be a part of the elegant world of Michael Kors.



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