5th July 2018 | India
The history of watches is hard to find, but the static beginning could be traced down to the days of 1880's.
Tracing back history is a hard job and tracing it on the terms of wristwatches is even harder. When digging the books of history, the time of arrival of watches cannot be easily drafted. What comes out clearly is that, time has always been into the lives of humans since their days of existence. What was new was the way in which watches were invented, utilized, reframed and evolved.
LA POLO brings to you a quick history of the origin and evolution of the wristwatches of women.
The beginning can be roughly traced down to 1880's. It was a time when the watches, and precisely the wristwatches were created for women, but it was also a time when wristwatches was not considered a very serious piece of art or time. What ruled the industry of watches like any other industry was the patriarchy. It had been a male- dominated world, and figuring out female wristwatches was difficult and even harder was the way to find it came into existence. Clearly the production remained fragmented. The only thing that was clear was that the women watches were called “Wristlets” back then.
The women must largely thank Abraham-Louis Breguet who designed and created a wristwatch for the Queen of Naples on June 8, 1810.
After this it was Patek Philippe who came out with a distinctive design for the women wristwatches. In 1869 the brand came up with a watch for Countess Koscowicz of Hungary. Since then the patriarchy believed that wristwatches was an ornament used by women to decorate their wrist. They chose to stay away from the concept of wristwatches. The males instead longed over the pocket-watches, that remained in great demand back then.
It was the time of World War I, and pocket-watches were not suitable due to the harsh weather and chaotic atmosphere. But still the wrist watches was considered to be a fashion too feminine for the males to follow. In fact even in 1920's the production as well as the acceptance of the wristwatch did not reached too far. Not until 1930's.
It was in 1930's that the air brought with itself a demand for change. Mercedes Gleitz introduced 15 female wristwatches. Later, Rolex came up with 79 featuring watches for the females. It was finally in 1950's that the patriarchy too dwelled in the design of wristwatches and no longer considered it as a feminine product.