Trek Bicycle is a global leader in the design and manufacture of bicycles, riding gear, merchandise, accessories and parts. Trek bicycle has launched the latest generation of its ground-breaking aerodynamic race bike, Madone. Distinguished for its ability to balance aerodynamics with ride quality, the new Madone has been updated with key technologies that enrich the bike’s core benefits for riders.
Currently being raced by the both the Trek-Segafredo and Trek-Drops professional cycling teams, the new Madone is available for purchase now exclusively at Trek retailers worldwide. John Degenkolb (from Trek-Segafredo team) won the stage 9 of the Tour de France 2019? on the Madone SLR. The new Madone SLR range retails in USA between USD 6,000 – USD 12,000 and is available to Indian consumers via the “performance product” program at all its authorized retail partners in India.
Talking about the introduction of high-performance bikes in India, Navneet Banka, Country Manager, Trek Bicycle India said, “We are thrilled to bring our latest products for Indian consumers through our “performance product” program. We listen to our customers and have implemented this program based on their specific requests. India is a key market for Trek and our focus is to provide a great buying and ownership experience, while promoting the sport of leisure and competitive cycling in India.”
